July 30, 2012
The summer fellows at ICSC are mostly upper college classmen or recent graduates. We do not all have the same career goals, but we have a shared mixture of concern about and yearning for the future. To help their summer … Continue reading
July 27, 2012
CHICAGO (July 27 2012) – GGP (NYSE: GGP) malls across the country are mobilizing their passion for education, partnering with DonorsChoose.org, an online charity that makes it easy for anyone to help students in need, for its … Continue reading
July 26, 2012
July 25, 2012
(ICSC Interns: Christopher Brand, Icy Chen, Jona Elwell, Eliana Gerson, Kay Olivia Keren , Nicole Gonzalez, Lauren Stefia, Christina Grafstein) As a rising senior studying English at Rutgers University, I experienced shopping centers as a casual consumer, until very recently. … Continue reading
July 24, 2012
Check out the How 140 Characters Can Grow a Business session that was at the Social Media Pavilion at RECon 2012. Learn about the benefits of Twitter in this crash course with CJ from Cohn Marketing. Tweet
July 23, 2012
Marketing classes are taught with an aerobic twist when it comes to Steve Sell, ICSC 1982 member. Squats, crunches and running in place get the audience motivated about shopping for value and boosting sales. Tweet
July 19, 2012
Promotional events have always attracted shopper to the mall but in the case of the 1982 Cheerleading contest at Golden Ridge Mall, profits sky rocketed. Through extensive research the mall was able to host an appropriate event and attract their … Continue reading
July 12, 2012
With a grin on his face, Alan Alexander explains his 1982 philosophy about advertising for a shopping center. He says, “When times are good you should advertise. When times are bad you must advertise.” Tweet
July 10, 2012
Check out the blogging for business session that was at the Social Media Pavilion at RECon 2012. Learn about the benefits of blogging in this crash course with CJ from Cohn Marketing. Tweet
July 6, 2012
Check out the social media and public relations session that was at the Social Media Pavilion at RECon 2012. See how to leverage social media to build relationships with journalists. Learn about it in this crash course with Angela Sweeney … Continue reading
