The ICSC Blog

ICSC Foundation Introduces #MindfulMalls

The ICSC Foundation is launching a Twitter campaign to show the world all the good that malls do to bring awareness and raise funds for causes like breast cancer, heart disease, poverty and the countless other important issues that you support.

This month is all about breast cancer. If your centers or malls are doing a breast cancer awareness campaign, tweet it out and use the hash tags #MindfulMalls and #ICSCFoundation. ICSC will retweet all #MindfulMalls tweets. Bonus points if you tweet a picture!

Each month we’ll roll out a different cause. You don’t have to wait for us. Tweet any community outreach campaign with the #MindfulMalls and #ICSCFoundation hash tags. Let’s show the twitter-verse how malls are helping their communities.

#MindfulMalls campaign is part of the ICSC Foundation’s mission to recognize and encourage community outreach within our industry. The ICSC Foundation already awards shopping centers from around the globe for their charitable efforts with the Community Support Awards. These awards are given out regionally, in the United States, Canada, Asia Pacific, Middle East & North Africa, Europe and Latin America.

For the month of October, don’t forget to tweet pictures of your breast cancer awareness campaigns with #MindfulMalls and the #ICSCFoundation.

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